##issue.issue##

##issue.vol## 10 ##issue.no## 3 (2021): Special Issue Gender II

The Role of Media in Promoting Sexuality Information Among Higher Education Students in Tanzania: The Case of Dar es Salaam University College of Education (DUCE)

https://doi.org/10.56279/jhss.v10i3.93
Margareth J. Bilinga
Dar es Salaam University College of Education University of Dar es Salaam

Corresponding Author(s) : Margareth J. Bilinga

margarethbilinga33@gmail.com

Journal of Humanities & Social Science (JHSS), ##issue.vol## 10 ##issue.no## 3 (2021): Special Issue Gender II

##article.abstract##

For most students in Tanzania and elsewhere, the use of media is an integral part of their
daily life, and as such it has been influencing their studies in various ways. This study
explores the role of media in promoting knowledge and skills on sexuality to students in
higher learning institutions in Tanzania. A mixed method research design informed the
study: a cross-sectional survey design informed quantitative data, while the qualitative
data was informed by the phenomenological research design. A sample of 300 students
was drawn using simple and stratified random sampling, as well as convenient sampling
techniques. The quantitative data were analysed to obtain mean, standard deviation and
independent t-test statistics; while qualitative data were subjected to thematic analysis.
The findings revealed that students highly use media to be informed on sexuality
contents. Some of the media so far used were Instagram, radio, television, forums,
WhatsApp and Facebook. While on one hand information gained has been helpful in
informing about sexuality and its associated risks, on the other it has been exposing
students to negative influences, including undesirable sexual behaviours, cyberbullying,
and stigmatization. Comparatively, the study shows no significant difference in the
deployment of media for surfing sexuality information between male and female
students. The study calls for online stakeholders to design messages that are userfriendly and sexually educative since the media has proven to be a convenient means for
students to learn on sexuality compared to other means.
 

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The Role of Media in Promoting Sexuality Information Among Higher Education Students in Tanzania: The Case of Dar es Salaam University College of Education (DUCE). (2021). Journal of Humanities & Social Science (JHSS), 10(3). https://doi.org/10.56279/jhss.v10i3.93
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